About
About Digital Quarters
Digital Quarters examines the future of digital media and publishing and provides perspectives on the changes needed for media companies to grow profitably in an era of Publishing 2.0. The threats to those in the traditional media space are clear, but the opportunities are also apparent. The industry must embrace change: more relevant content and interactive experiences; lower cost sources for commodity content; new incentive structures; and models to charge consumers for quality content. Most importantly, publishers must put consumers first, rather than insisting on the old editor-as-king model which is destined for obsolescence in a world of vast consumer choice and serendipity driven by social recommendations.
Articles from this blog has been featured on the Huffington Post, TechCrunch, All Things D, paidContent and CNBC.com, among others, and the work has been discussed by journalism schools and thought leaders including the Society for Scholarly Publishing and The Poynter Institute.
About Ben
Ben Elowitz is co-founder and CEO of Wetpaint, a media company with over 10MM monthly unique users and major media partners including Fox, Showtime, HBO, Microsoft and Turner. Prior to Wetpaint, Ben was co-founder and vice president of Blue Nile (NILE), the leading online retailer of certified diamonds and fine jewelry. He oversaw the company’s front-end operations, which included product management, technology, and creative services. Blue Nile is widely acknowledged as the first and most successful online luxury goods retail site. Prior to Blue Nile, he was an early employee at Fatbrain.com (FATB), an early e-commerce company that went public in 1998 and sold to Barnes & Noble in 1999. Ben is an angel investor in a number of companies, including ICanHasCheezburger, and a frequent conference speaker on digital media, user generated content, and entrepreneurship.
