About Digital Quarters
Digital Quarters examines the future of digital media, with a special interest in exploring how media companies can be prosperous and profitable. The threats to those in the traditional media space are clear, but the opportunities are also apparent. The industry must embrace change: more relevant content and interactive experiences; lower cost sources for commodity content; new incentive structures; and models to charge consumers for quality content. Most importantly, publishers must put consumers first, rather than insisting on the old editor-as-king model which is destined for obsolescence in a world of vast consumer choice and serendipity driven by social recommendations.
Articles from this blog have been featured on The Huffington Post, TechCrunch, All Things D, paidContent and CNBC.com, among others, and the work has been discussed by journalism schools and thought leaders including the Society for Scholarly Publishing and The Poynter Institute.
About Ben Elowitz
Ben Elowitz is co-founder and CEO of Wetpaint, a technology platform company that is reinventing the media model on the social web. The company attracts more than 15 million unique visitors monthly on its platform. In addition to Digital Quarters, he writes Media Success, a bold and forthright newsletter for digital media thought leaders. His work has been featured in FORTUNE, TechCrunch, All Things D, The Huffington Post, Forbes, TIME, CNNMoney, paidContent, and CNBC.com among others. Prior to Wetpaint, Ben co-founded Blue Nile (NILE), the largest online retailer of luxury goods. Ben was also an early employee at Fatbrain.com (FATB), an ecommerce company that went public in 1998 and was sold to Barnes & Noble in 1999. Ben holds a B.S. in Electrical Engineering/Computer Science and a B.A. in Applied Mathematics from the University of California, Berkeley. He is an angel investor in a number of media and ecommerce companies and is a frequent conference speaker on digital media, social content, and entrepreneurship.